Beyond the Business Plan: 10 Principles for New Venture Explorers – Ebook

Name: Beyond the Business Plan: 10 Principles for New Venture Explorers - Ebook
SKU: 9781137332875
Price: 29.99 USD
Availability: InStock

29,99 $

by S. Bridge; C. Hegarty | Palgrave Macmillan | eText ISBN 9781137332875

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SKU: 9781137332875 Categories: Business Communication, Ebook 8 Tags: Business & Economics, Business Communication, Development, Economic Development, Entrepreneurship, General, Leadership, Management, Small Business, Strategic Planning

This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.

Book details

Author: S. Bridge; C. Hegarty
Publisher: Palgrave Macmillan
eText ISBN: 9781137332875
Print ISBN: 9781137332868
Format: Reflowable Layout
Language: en

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