Companies often struggle to turn successful research into viable commercial products, processes and systems. This book defines technology development and reveals methods to successfully evaluate, fund and commercialize a technology. Cases studies help the reader evaluate the connection between a technology and potential markets, set useful hypotheses, develop statistically valid conclusions, and apply those conclusions to business goals.
Book details
- Author: Ron Stites
- Publisher: De Gruyter
- Edition: 1st Edition
- eText ISBN: 9783110451962
- Print ISBN: 9783110451719
- Format: Reflowable Layout
- Language: en
- Copyright: 2022




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